4+ day, 13+ hour ago   (306+ words) The collection debuts in partnership with Harlem’s Fashion Row Harlem’s Fashion Row (HFR) and Mattel launch the American Girl x Harlem’s Fashion Row Cherry Blossom Couture Collection. The collection was designed by Brooke Sumpter, the 11-year-old Founder of Brooke LauRen…...

4+ day, 19+ hour ago   (97+ words) Legacy of Horses re-creates iconic horse breeds as 1:12-scale adult collectibles. After decades of bringing miniature ponies to playrooms, Schleich is horsing around with a new collectible concept for adult equine enthusiasts. The inagural herd features three iconic horse breeds....

4+ day, 20+ hour ago   (150+ words) Source: Sony Pictures Animation The upcoming film and accompanying toy line will launch in fall 2027. Funrise enters a global master toy partnership with Sony Pictures Consumer Products for its upcoming Hotel Transylvania film. The movie series continues with The Haunting…...

5+ day, 13+ hour ago   (503+ words) With a global portfolio spanning toys, stationery, accessories, and licensing, the U.K.’s “Consumer Product Playhouse” is heading to LA with fresh product and bigger North American ambitions. For a company that started by selling closeouts in 2009, Hunter Price International has…...

5+ day, 20+ hour ago   (179+ words) Source: The Toy Book A look at the history of an iconic toy brand that shares a milestone anniversary with The Toy Book. “I think it’s a reflection of the brighter future Trek gives us,” says NECA Brand Manager (and…...

1+ week, 4+ day ago   (323+ words) Source: The Toy Book A lifetime in the making, Mickey’s silhouette serves as the foundation for a new line of premium vinyl collectibles. From Disney Parks and animated films to toys, apparel, and home goods, the unmistakable silhouette of Mickey…...

1+ week, 5+ day ago   (1012+ words) Source: Hasbro/The Toy Book “The Transformers: The Movie” shocked kids in 1986. Forty years later, its characters, soundtrack, and emotional legacy power a broad new anniversary push. Forty years after Optimus Prime’s death stunned a generation of young Transformers fans,…...

1+ week, 5+ day ago   (224+ words) The mash-up collectibles will be available Sept. 15. Bikini Bottom and the Grand Line are officially on a collision course at McDonald’s. For its latest wave of Happy Meal toys, the restaurant is bringing together two of the most iconic series…...

1+ week, 6+ day ago   (113+ words) Barbie X Yoon Ambush Doll | Source: Mattel The Ambush founder brings anime influences, robotic details, and a futuristic feline companion to a new collector doll launching Sept. 4. Barbie is heading into the future with a little help from Yoon Ahn....

1+ week, 6+ day ago   (217+ words) Only 6,000 dolls will be available this fall. Shocking news from Mattel — for the first time, Monster High and American Girl are teaming up for a creepy-cute crossover doll. The star of the collaboration is Monster High’s Frankie Stein, the electrifying…...